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ISBN: 9780749465049
Contributors: Lindstrom, Martin (Author)
Publisher: Kogan Page, 2012
Binding: Paperback (Readerbound Available)
Retail: $32.99
Discover the tricks, strategies and manipulations that businesses, advertisers and retailers across the world use to engineer human desire and compel consumers to open their wallets, with this insider's-view.
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Citation: pg. 1
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Review: Child's Book Association
